people, man, guy

12. Launch

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Start delivering your product or service

Self-explanatory perhaps, but this is the final step – the time when you unveil your official website or physical location and kick off your marketing plan. In this Module, we will go over a few things to keep in mind as you do.

CONGRATULATIONS! All your hard work has paid off and you have officially made it to the starting line! Now, the fun begins. 

You got this!

Key concepts covered include:

  • Launch Prep
  • Launch Announcements
    • Build Anticipation or Come Out with a Bang
    • Public Relations, aka Press Coverage
  • Launch Party Dos and Don’ts
  • The First 90 Days in Business